Embodying the values of goodness and giving, we seek through the "Women of Goodness... For Humanity" campaign to highlight the humanitarian role of women and empower them to be essential partners in building just and prosperous societies, through:
Inspiring society with the stories of pioneering women in humanitarian giving, and shedding light on their material and moral contributions in various fields.
Enhancing women’s presence in humanitarian work, and expanding their participation in its various fields.
Empowering new generations of women to participate in bringing about change, and building capacities that ensure the sustainability of humanitarian impact.
